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ISCAP - Gestão - Comunicações em eventos científicos

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  • Exploring Employee Experience: Millennial Human Resources Practitioners in the IT Sector
    Publication . Martins, Dora; Silva, Susana; Sousa, Inês
    The labour market is going through a disruptive phase, characterised by changes in expectations about work. On the one hand, younger generations of employees value aspects such as purpose, personal development, and work-life balance, making these elements crucial to a positive experience at work. On the other hand, organisations recognise that employee satisfaction and well-being influence organisational success. Thus, the main objective of this study is to understand the employee experience of millennial human resources in the information technologies (IT) sector. As specific objectives, we intend to understand which (i) factors they consider influencing their personal and professional experience within organizations; (ii) organizational practices associated with the promotion of positive employee experience; (iii) organizational strategies adopted to promote a positive employee experience and, (iv) challenges linked with positive employee experience management. A qualitative research methodology was used to collect data, using a semi-structured interview with a group of 10 millennial human resources professionals joining the IT sector to answer the research question how is the experience of millennial human resources in the IT sector? The interviews were verbatim transcribed, and data were analysed according to thematic analysis procedures. Our findings show that human resources professionals belonging to the millennial generation express a greater interest in being part of organizations that offer a compensation and benefits system aligned with their performance, in addition to ensuring an effective work-life balance. Furthermore, they emphasize the influence of organizational behaviour on their job satisfaction, indicating that employee experience tends to be positive when the organization promotes a collaborative culture, fostering a work environment conducive to the development of strong interpersonal relationships, the creation of cohesive and dynamic teams, and a clear alignment between individual and organizational goals. Overall, the interviewees demonstrate satisfaction with their current employee experience, acknowledging that it meets their needs and interests comprehensively. Some conclusions for Human Resources Management are provided in the last part of the paper.
  • The Role of Participatory Budgeting in the Development of Outermost Regions: the Case of Azores Archipelago
    Publication . Freitas Santos, José; Bernardino, Susana
    Participatory budgeting is a new form of public financing that intends to engage citizens in the political decision-making process. In this descentralized process, the population propose and votes for the most useful projects in a certain location with the aim of obtaining public resources to implement and benefit their own community. Taking the case of Azores, one of the outermost regions of Portugal, the objective is to evaluate how the participatory budgting has been implemented in that region between 2018 and 2022. The Azores archipelago is an autonomous region of Portugal located in the North Atlantic. The archipelago comprises nine islands and several islets which belong to three groups: i) the Western Group (with two islands: Flores and Corvo); ii) the Central Group (with five islands: Faial, Pico, São Jorge, Graciosa and Terceira); and iii) the Eastern Group (with two islands: São Miguel and Santa Maria, and the Formigas islets). To accomplish that goal a statistical analysis of the approved projects is made in order to ascertain the area of intervention, the regional distribution, the financial relevance and the content of projects. Further, the contribution of participatory budgeting for the cohesion of the overall region is evaluated not only from the point of view of each Island (inter island comparasion) but also at the level of municipality (intra island comparasion).
  • Pode Viana do Castelo tornar-se uma cidade inteligente? Um estudo exploratório baseado na perspetiva dos stakeholders
    Publication . Freitas Santos, José; Bernardino, Susana
    Propósito| Esta comunicação tem como objetivo analisar a capacidade de transformação de uma cidade em cidade inteligente, tomando como estudo de caso a cidade de Viana do Castelo. Como objetivos específicos, pretende-se: (i) analisar a perceção que os diferentes agentes têm sobre o conceito de cidades inteligentes; e (ii) analisar o potencial que Viana do Castelo oferece para se transformar numa cidade inteligente, atendendo às dimensões económica, pessoas, modo de vida, governação, ambiental e mobilidade. Metodologia/Abordagem| Para a prossecução dos objetivos de investigação, adotou-se uma metodologia qualitativa. A recolha dos dados primários ocorreu junto de um conjunto diversificado de atores da cidade, tais como a autarquia local, uma instituição de ensino superior, empresas privadas, associações empresariais e cidadãos. No total foram entrevistados 15 stakeholders, entre agosto e setembro de 2022. Resultados esperados| A investigação realizada indica que a cidade de Viana do Castelo se encontra ainda num fase inicial de transformação em cidade inteligente, pese embora o potencial que os stakeholders percecionam em relação a algumas dimensões. Destacam-se, pela positiva, o desenvolvimento ocorrido em termos ambientais e de modo de vida. Todavia, para a transformação em cidade inteligente é ainda necessário um grande investimento nas questões da mobilidade e das pessoas. A dimensão económica, apesar dos progressos evidenciados nos últimos anos, precisa ainda de melhorias significativas, de modo a que o seu potencial como cidade inteligente seja alcançado.
  • Counterfeiting and demographics: what factors influence the buying process of Portuguese consumers?
    Publication . Freitas Santos, José; Bernardino, Susana; Antunes, Isabel
    Purpose | Counterfeiting is a worldwide spread phenomenon with serious economic, social and political impacts on the society. The global illicit trade in goods comes first from China as producing and exporting country (80%) followed by countries such as Turkey, Singapore, United Arab Emirates and Hong Kong. This study intends to examine the demographic profile of consumers and compare this profile by region from consumers who admit to purchase counterfeit products in Portugal. Specifically, it aims to investigate whether demographic profile and region of purchasing are able to impact the decision factors that drive consumers to buy counterfeit products. Methodology/Approach | To attain the research purposes, a quantitative methodology was used. An online survey was conducted during July and August of 2022 to collect primary data on Portuguese consumers. The study included a total of 304 valid responses. Expected Results | The investigation reveals that a high proportion of consumers have been involved in some way in the purchase of counterfeit products, although consumers distinguish between counterfeit products that can be dangerous for its well-being (medicine) and vanity (clothes and shoes, perfume), and relatively risk-free (auto-parts, machinery) products. The study developed shows that the factors that influence the buying process of counterfeiting products in Portugal can be grouped into intangible (status, brand, design, exclusivity, fashion) and rational (price, perceived quality and personal satisfaction) factors. The findings suggest that only in one factor (price) and for age and education, the demographic characteristics seems to be dominant in the moment of buying counterfeit products. Finally, the analysis of the region of acquisition of the counterfeited goods shows no impact in the factors of acquisition of this type of products.
  • Businesses’ Role in the Fulfillment of the 2030 Agenda: A Bibliometric Analysis
    Publication . Garrido-Ruso, María; Aibar-Guzmán, Beatriz; Monteiro, Albertina Paula
    Companies worldwide can play a fundamental role in the fulfillment of the 2030 Agenda.This paper aims to determine the scope of the existing literature about the role that organizationsplay in contributing to the advancement of Sustainable Development Goals (SDGs). A bibliometricanalysis is conducted considering the papers specifically focused on SDGs and businesses publishedfrom 2015 to 2021 in journals indexed in the Scopus database. The analysis shows that approximately80% of the studies on this topic have been published in the last three years. Moreover, only onejournal (Sustainability) has published more than the 50% of the publications on the subject. The finalsample is divided into 11 clusters that analyze different perspectives within the same research topic,and, in all these clusters, practically all of the papers have been published in the last two years, whichconfirms that this issue is increasing its presence in the academic world. This work extends theexisting research on the subject, taking into account the publications of the last year, so it is an updateon this “hot topic”. Moreover, it contributes to providing a reference frame of the state of the art ofthis research topic and can orientate researchers in the development of future studies.
  • The impact of information systems and non-financial information on company success
    Publication . Monteiro, Albertina Paula; Vale, Joana; Leite, Eduardo; Lis, Marcin; Kurowska-Pysz, Joanna
    This study aims to develop and evaluate a model that seeks to measure the impact of Accounting Information System Quality, Internal Control System Quality and Non-Financial Information Quality on company success (Decision-Making Success and Non-Financial Performance). This model is empirically tested with data obtained from the managers of 381 Portuguese companies. We use structural equation modelling in the analysis of causal relationships between different constructs. The results show that information and control systems quality (accounting and internal control) have a direct impact on Non-Financial Information Quality and an indirect impact on Decision-Making Success. The results also indicate that Quality Non-Financial Information does not contribute directly to Non-Financial Performance but contributes indirectly via DecisionMaking Success. The exploratory variables prove to be crucial for the companies’ Non-Financial Performance, accounting for its 62% variance. Previous research focuses primarily on financial information quality and financial performance. This study is the first to empirically prove that information and control systems contribute favourably to the transparency and value-relevance of non-financial information and, consequently, to business success.
  • O microcrédito em Cabo-Verde- o caso das 4 ONGs
    Publication . Bernardino, Susana; Vicente, Zidyane
    O microcrédito surge em Cabo-Verde nos meados dos anos 90 com o intuito de contribuir para a luta contra os problemas sociais verificados neste país, tais como desemprego ou exclusão social. A introdução deste sistema de financiamento iniciou-se com a ação de algumas Organizações Não-Governamentais (ONGs) cabo-verdianas que puderam contar com o apoio de cooperações internacionais. Com esta comunicação pretende-se analisar o caso de quatro das treze ONGs que concedem microcrédito em Cabo-Verde- a Associação Cabo-verdiana de Autopromoção da Mulher (MORABI), o Centro de Inovação em Tecnologias de Intervenção Social para o Habitat (CITI-HABITAT), a Associação de Apoio às Iniciativas de Autopromoção (SOLMI) e a Associação de Apoio às Iniciativas de Autopromoção da Família (FAMI-PICOS). Com a investigação pretende-se analisar as características dos programas de microcrédito cedidos por estas instituições e avaliar em que medida as ações de marketing desenvolvidas são capazes de contribuir para o aumento do impacto económico e social alcançado.
  • O papel do microcrédito na iniciativa empresarial em Cabo Verde
    Publication . Bernardino, Susana; Freitas Santos, José; Vicente, Z.
    Os primeiros contactos com o microcrédito em Cabo Verde começaram em meados dos anos 90, com o surgimento de Organizações Não Governamentais (ONG) nacionais que emergiram a partir do apoio cedido por outras ONG internacionais com experiência no campo internacional. Com este estudo pretende-se identificar e compreender a importância do microcrédito na vida dos cabo-verdianos e verificar a relação existente entre o microcrédito e o empreendedorismo em Cabo Verde. O estudo empírico foi realizado a partir de uma metodologia qualitativa, baseada em estudos de caso múltiplos, com base na técnica da entrevista semiestruturada a seis das quinze organizações que operam na área do microcrédito em Cabo Verde. A amostra é constituída por uma organização estatal (Caixa Económica de Cabo Verde - CECV), e cinco ONG - Associação Cabo-verdiana de Autopromoção da Mulher (MORABI), Organização das Mulheres de Cabo Verde (OMCV), Associação de Apoio às Iniciativas de Autopromoção (SOLMI), a Associação de Apoio às Iniciativas de Autopromoção da Família (FAMI-PICOS) e o Centro de Inovação em Tecnologias de Intervenção Social para o Habitat (CITI-Habitat). Os resultados do estudo permitiram identificar que as mulheres são as principais destinatárias do microcrédito e verificar o seu impacto na redução do desemprego, na mudança de vida dos cabo-verdianos, e o seu papel na luta contra a pobreza. Permitiu ainda constatar que o microcrédito está intimamente relacionado com o empreendedorismo na medida em que o principal objetivo dos programas de financiamento atribuídos é o desenvolvimento de atividades geradoras de rendimento, muito embora estas sejam também acompanhadas por iniciativas destinadas à capacitação e formação dos beneficiários.
  • Boas práticas de recrutamento e seleção: análise das unidades hoteleiras da região do norte de Portugal
    Publication . Rua, Orlando Lima; Carvalho, Abel
    Este estudo tem como objetivo fundamental compreender as boas práticas de recrutamento e seleção das unidades hoteleiras do Norte de Portugal. Adotando uma abordagem metodológica quantitativa, aplicamos como instrumento um questionário das melhores práticas de recrutamento e seleção às unidades hoteleiras da região. Os resultados obtidos sobre as práticas de recrutamento e seleção utilizadas permitem concluir que atualmente a maioria das unidades hoteleiras do Norte de Portugal são PME, não tem departamento de RH, a gestão dos RH é sobretudo assegurada pela gestão financeira ou administrativa. Por outro lado, não possuem recursos humanos especializados e realizam de forma insuficiente testes de emprego onde as pessoas têm de demonstrar as suas habilidades e competências. Contudo, os gestores hoteleiros têm a noção de que no futuro as boas práticas, neste domínio, deve evoluir no sentido de suprir esta significativa lacuna neste tipo de organizações.
  • Determining the receptivity to the bluetooth marketing by the portuguese consumer
    Publication . Sá, Inês; Gonçalves, Paulo; Vilas-Boas, Madalena
    With increasing technological innovation, the concept of marketing and its applications become more functional and wide. Today, we witness a steady growth in the development of mobile marketing campaigns, i.e., marketing campaigns targeting mobile devices (mobile phones, Smartphones, PDAs, tablets). Among the several mobile technologies available (Bluetooth networks, Wi-Fi, WAP, SMS service, MMS), Bluetooth seems to have the biggest potential for the least invasive consumer mobile marketing strategy. This study seeks to answer the question "what factors may motivate the Portuguese consumer to accept Bluetooth marketing?.“ We propose a conceptual model capable of investigating the relationships between the several responsiveness factors to Bluetooth marketing. The development of a set of hypotheses supported by an online questionnaire to a valid sample of 755 participants, demonstrates that there is a relationship between factors such as expanded knowledge of the technology, and Bluetooth marketing receptivity. Additionally, we find that the information value of mobile advertising messages, such as entertainment value and personalization, relates well to responsiveness. The ability to accept/dismiss promotional messages sent to mobile phones and other safety features also correlated well with Bluetooth marketing receptivity.