ESHT - DTL - Pósteres, resumos em eventos científicos
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- From volunteering to experiential learning: a service-learning project in tourism higher educationPublication . Melo, Carla; Meneses, Daniela; Vasconcelos, SandraIn recent years, there has been a growing adoption of more active, student-centered pedagogical strategies, which aim to develop skills beyond theoretical knowledge and better prepare future professionals. Motivated by a diverse range of factors, such as the need to bridge/fill in training gaps identified by the job market, or the difficulty to engage 21st century students, this adoption of innovative methodologies can also be framed by the lack of systematized data, which allows effective reflection and sharing of good practices in tourism higher education (THE). Innovative pedagogical methodologies are diverse and include service learning, which is understood as an approach that “combines the learning goals and the community service in such a way that it can simultaneously benefit both the students and the community” (Chau et al., 2023, p. 5). This approach is at the root of the Events Team project, a volunteer group that includes students from different courses and levels of higher education (vocational courses, bachelor’s, and master’s degrees) of the School of Hospitality and Tourism of the Polytechnic Institute of Porto (ESHT-IPP), in Portugal. The project – Events Team – aims to support the organization of events promoted by and/or requested to the School, while providing students with the opportunity to engage in hands-on learning experiences. The research hereby presented aims to further contribute to the ongoing reflection on the affordances of service and experiential learning by sharing the insights and key results of the project, namely by exploring the students’ motivations join and take part in the group’s activities, as well as their perceptions on the contribution of the experience to the enrichment of their learning and their future employability.
- Analysing the development of sustainable tourism in the Porto and Northern Portugal tourism regionPublication . Meneses, Daniela; Costa, Carlos; Ferreira, Fernanda A.; Eusébio, CelesteTourism is widely recognized as a driver of development in numerous nations. In Portugal's context, it stands as a pivotal economic sector that has experienced remarkable growth in recent years (Lopes & Soares, 2017). In this sense, and following the guidelines of international agencies, it is necessary for tourism to adopt a new and holistic paradigm in sustainable tourism development plans (ETC, 2021). According to Baidal (2001) the approach to sustainable tourism must take into account: i) Recognizing the holistic and interconnected nature of factors across various dimensions - economic, environmental, social, cultural, political, and technological - directly impacting development, and embracing a multidisciplinary planning approach; ii) Striking a balance between policy considerations and the technical-scientific aspects of planning, which serve as a primary catalyst for fostering social engagement; iii) Adapting to diverse socio-economic and political contexts, varying territorial scales, and distinct environmental characteristics; iv) Placing emphasis on the local level, where development challenges are identified and where the principles of sustainability, such as Local Agenda 21, can be effectively put into action; v) Implementing long-term strategies and actions that consider the well-being of future generations, while enhancing the ability to identify, reconcile, and unite stakeholders; vi) Encouraging planners to be more cognizant and dedicated to the planning process, enabling them to better identify stakeholders, harmonize their interests, and promote consensus. Based on the holistic paradigm mentioned, this research aims to analyse the plans for tourism development in the Porto and Northern Portugal region. The first approach is to identify the tourism development plans and the second approach is to identify the associated dimensions and issues related with sustainable development considered in these plans. Effective planning is crucial in achieving equilibrium between economic objectives and the necessity of safeguarding and improving tourism destinations. It functions as a vital instrument for aligning the economic advantages of tourism with sustainable methods that guarantee the enduring appeal and sustainability of these destinations (Costa, 2020). By integrating strategic planning, destinations can maximise their potential for growth and economic development while protecting their natural and cultural assets.
- Sustainability interpretation and impacts of luxury tourism in DouroPublication . Liberato, Dália; Ferreira, Fernanda A.; Braga, Ana Francisca; Liberato, PedroThe aim of this research is to identify the main impacts of climate change in the Douro region and how they are likely to affect tourism in the region, particularly luxury tourism. The project ends by highlighting one of the region's traditional products that everyone appreciates - wine. It became a UNESCO World Heritage Site in 2001. Already feeling the effects of climate change, the Douro is one of the hottest and driest regions in the country. For its landscapes, but also for its history, the Douro is an outstanding region. This work is also aimed at recognizing luxury tourism as an emerging market in the region. Luxury tourists seek unique and personalized experiences. The sustainability of the region is also of increasing interest and concern to them. In this way, luxury and sustainability can complement each other. Companies have increasingly tried to focus on the quality and sustainability of their products, using local suppliers wherever possible. Unfortunately, the sustainability of the vineyards and the landscape continues to be a concern. Climate change is a reality and could wipe out years of production. The overall aim of the research is to understand the importance of sustainability and the impact of luxury tourism in the Douro Demarcated Region. The specific objectives were to: identify threats to sustainability in the Douro; understand the impact of seasonality in the Douro; understand and identify strategies to combat climate change; identify solutions to promote sustainable tourism; analyze the supply of luxury tourism in the region; and understand sustainability in the luxury tourism niche.
- Portuguese nautical tourism sustainability practicesPublication . Liberato, Dália; Liberato, Pedro; Sousa, Gisela; Brandão, FilipaThe general objective of the research is to evaluate the importance of nautical tourism in sustainable practices. The Portuguese network of nautical stations will be used as a case study. Specific objective 1: Analysis of the relationship between the location of the marine resort and the dimensions of sustainability. Hypotheses: H1: There is a relationship between the geographical location of the Nautical Station and the social sustainability indicators; H2: The location of the Nautical Station influences the degree of compliance with the environmental sustainability indicators. Specific objective 2: Assess the relationship between social and environmental sustainability: H3: There is a relationship between environmental and social sustainability indicators. Each of these objectives and the corresponding hypotheses will be statistically analyzed based on the literature review.
- Sustainable regional growth through astrotourismPublication . Liberato, Dália; Melo, Carla; Carvalho, Sofia; Liberato, PedroAstrotourism is a form of tourism that focuses on the observation and appreciation of the night sky and astronomical phenomena. It involves travelling to places with low light pollution where these can be seen with great clarity and detail. This type of tourism is particularly popular among astronomy enthusiasts. It also attracts people seeking unique experiences in contact with nature and the cosmos. Astrotourism is a segment of nature tourism that allows visitors a direct connection with nature, the promotion of ecological awareness and the minimization of light pollution and its negative effects (Falchi et al., 2011; Fayos-Solá et al., 2014). It is sought by tourists interested in observing and appreciating naturally occurring celestial phenomena (Weaver, 2011), with knowledge and expertise of the celestial part of nature and the unique characteristics of the destination (Eagle, 2014). The most attractive activities are stargazing and star counting, observation of the sky and cloud formations, and vibrant sunsets (Jacobs et al., 2020).The main objectives of this research are to characterize the impact of astrotourism on the development of regional sustainable tourism and to understand the feasibility of implementing an astrotourism product in the Arouca region, which has valuable endogenous resources, great geological wealth, and places with low light pollution, thereby facilitating the development of an astrotourism product and enhancing the attractiveness of the destination.
- Demand trends on European thermalismPublication . Quintela, Joana Alegria; Liberato, Dália; Neto, Paulo; Liberato, Pedro; Brandão, FilipaThermalism is a popular form of therapy that involves the use of the healing properties of mineral waters for health and wellness purposes. In Europe, thermalism has a long history and is widely practised in many countries across the continent (Rawlinson & Heap, 2017). In recent decades, health and wellness have become important motives for consumption, attracting the interest of researchers from different disciplines. However, one of the current challenges in academic research and the wellness tourism industry is the conceptual development related to the key term wellness. In recent years, classical thermalism, focused essentially on the 'cure' dimension, has been replaced by modern thermalism, which is particularly based on the 'wellness' dimension, and the offer is more focused on preventive therapeutic motivations, combined with recreational and tourism aspects. Following this trend, spas are starting to regain some dynamism in betting on a diversified offer, which not only considers therapeutic assumptions but also a holistic perspective, which simultaneously includes the assumptions of health and wellness. This research aims to analyze the main European thermal destinations to trace the demand profile.
- Porto as an LGBT+ friendly destinationPublication . Liberato, Pedro; Liberato, Dália; Moreira, Jéssica; Costa, Carlos; Brandão, FilipaTourism has a special value for LGBT+ people. It is an opportunity to alleviate the stress caused by discrimination and sexual prejudice in the regions from which they come. LGBT+ tourists consider several aspects when choosing a holiday destination. The LGBT+ segment is a fast-growing segment with high spending power, loyalty, and potential. Portugal has one of the most progressive laws in the world when it comes to homosexuality. However, there is still a large gap between legislation and LGBT+ tourists' perceptions of the LGBT+ friendliness of destinations. According to Jordan (2018), even in more socially liberal countries, LGBT+ people may not identify as such for fear of discrimination and may be unwilling to participate in interviews or surveys. This significantly affects the number and, more importantly, the quality of research. It is very difficult to obtain significant samples from the entire LGBT+ community. In this regard, Jordan (2018) adds that there is a lack of platforms that allow researchers to easily reach LGBT+ people, which makes it difficult for researchers to develop specific relevant studies. Most research on LGBT+ communities emerged in the 1990s and early 2000s, mainly discussing their economic power, but also sexuality, destination choice, and LGBT+ leisure space configuration (Monaco, 2022). Early research on gay consumers suggested that a gay travel market did not exist or was not viable. It concluded that sexual orientation should not constitute a market segment (Vorobjovas-Pinta & Hardy, 2016). Other studies have focused on the relationship between homosexuality, consumption, and hospitality (Avena & Rossetti, 2006), gay men's holiday travel consumption (Clift & Forrest, 1999; Hughes, 2002; Hughes & Deutsch, 2010; Pritchard et al., 2000), understanding destination choice behavior (Hoffmann et al., 2018; Neves & Brambatti, 2019) and the benefits of LGBT-inclusive destinations (Ram et al., 2019; Hahn et al., 2021). The overall objective of this study is to understand how LGBT+ visitors perceive Porto as a LGBT+ friendly destination. The study also aims to determine whether gender identity and sexual orientation influence the motivation of LGBT tourists to travel to Porto, whether LGBT tourists are valued by the destination and DMOs, and whether the perceived safety of LGBT tourists influences their intention to recommend and return to the destination.
- Family-friendly luxury wine tourism: bridging gaps and creating experiencesPublication . Liberato, Dália; Magalhães, Maria João; Monteiro, Bebiana; Brandão, Filipa; Liberato, PedroThe intersection of wine tourism and family tourism represents a burgeoning yet underexplored niche both within the tourism industry, and tourism research. While wine tourism has traditionally been associated with adult-centric experiences (Malerba et al., 2023), the evolving dynamics of family travel (Schänzel et al., 2014) and the increasing demand for luxury experiences (Zainurin et al., 2021) have given rise to a unique segment | family luxury wine tourism. Despite its potential, this area remains significantly under-researched. The importance of investigating family luxury wine tourism lies in its capacity to cater to a diverse demographic, offering enriching experiences that combine the sophistication of wine culture with family-friendly activities (Choo et al., 2017). Despite this, there is still a notable scarcity of studies that approach wine tourism from a family perspective, with families rarely considered as a significant target audience, especially when they include children. This lack of attention to developing specific offers for this segment reveals an important gap, which could be exploited to make wine tourism more inclusive and accessible. This research aims to fill the existing gap by examining the characteristics and motivations of families engaging in luxury wine tourism. Understanding these factors is crucial for developing targeted marketing strategies and enhancing the overall visitor experience, thereby contributing to the sustainable growth of the tourism sector. The study was developed in the Douro wine region. This region in Portugal is an outstanding example of how wine tourism can be an effective tool for regional development. With an impressive diversity of landscapes and a tourist offer adapted to different audiences, and times of the year, the Douro stands out for its ability to attract tourists both for its wine and for its cultural and natural heritage. This destination has combined tradition and innovation, offering an enriching experience to those who visit it (Guimarães, 2009).
- Film induced tourism and destination imagePublication . Liberato, Pedro; Sousa, Bruno Barbosa; Brito, Miguel; Liberato, DáliaThe purpose of this study is to understand how film tourism and the image of the destination, impact host communities in Portugal. In The purpose of this study is to understand how film tourism and the image of the destination, impact host communities in Portugal. In addition, three specific objectives were defined: to evaluate the attractiveness of Portugal as a cinematographic destination using cognitive image and to evaluate the affective image of the host community because of the impacts of film tourism.addition, three specific objectives were defined: to evaluate the attractiveness of Portugal as a cinematographic destination using cognitive image and to evaluate the affective image of the host community because of the impacts of film tourism.
- Exploring the research agenda in literary tourismPublication . Liberato, Pedro; Liberato, Dália; Sousa, Bruno; Costa, Adriano; Pereira, Carina; Rodrigues, Cristina; Malheiro, Alexandra; Esteves, Elsa; Carvalho, Pedro
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