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Abstract(s)
Numa instituição de ensino, uma das principais metas é preenchimento das vagas ofertadas e responder às demandas de responsabilidade social. O Instituto Federal de Mato Grosso - Campus Pontes e Lacerda desde 2009, realiza anualmente, o Projeto Encantamento, uma ação desenvolvida com os alunos matriculados no 9º ano do ensino fundamental das escolas no munícipio de Pontes e Lacerda, com o propósito de incentivá-los a prosseguir os estudos no ensino médio integrado no IFMT e assim preencher as vagas ofertadas e cumprir com uma de suas atribuições elencadas no rol de responsabilidade social da instituição.
Contudo apesar de ter sido realizado quase todos os anos, não houve até ao momento uma pesquisa de mensuração quanto a sua eficiência.
E partindo deste diagnóstico, realizou-se este estudo de caso, de natureza descritiva, recorrendo a uma técnica de recolha de dados mista, nas dependências do campus, a fim de averiguar a sua eficiência enquanto estratégia de captação de novos alunos.
O público alvo investigado foram os alunos matriculados nos anos de 2017 e 2018 dos cursos do ensino médio integrado dos turnos matutino e vespertino e os servidores que trabalharam na aplicação do Encantamento nos anos de 2016 e 2017, a pesquisa documental e a observação participativa da investigadora também foram utilizados como método de recolha de dados.
Os resultados demonstraram que o Projeto Encantamento tem sido eficiente na captação de novos alunos para o ensino médio integrado, pois quase 80% dos alunos pesquisados afirmaram terem sido influenciados a participar do processo seletivo e serem alunos no IFMT; a opinião dos servidores e informações quanto ao número de inscritos antes e posterior à aplicação do projeto colaboram para atestar a sua eficiência.
Os contributos pretendidos para este estudo de caso é proporcionar melhorias na aplicabilidade do Projeto Encantamento e que outros institutos federais que tenham o mesmo problema de captação de novos alunos possam utilizá-lo adequando às suas realidades.
In a college institution, one of the main goals is to fill the vacancies offered and answered the social responsability objetctives. Since 2009, the Federal Institute of Mato Grosso - Campus Pontes and Lacerda has held the 'Enchantment Project', an action developed with the students enrolled in the 9th grade of the elementary schools of the Municipality of Pontes and Lacerda, in order to encourage them to continue the studies in the secondary education integrated in the IFMT and thus, fulfill the offered vacancies and meet the social responsibility of the institution. Even though it has been carried out almost every year, there has not yet been a survey of its efficiency. Based on this diagnosis, this descriptive case study was carried out using a mixed data collection technique in the campus premises, in order to ascertain its efficiency as a strategy for attracting new students. The target public were the students enrolled in the years of 2017 and 2018 in the integrated high school courses of the morning and afternoon groups and the servers that worked on the "Enchantment" application in the years of 2016 and 2017; documentary research and participative observation of the researcher were also used as a method of data collection. The results showed that the 'Enchantment Project' has been efficient in attracting new students to integrated secondary education, since almost 80% of the students interviewed stated that they were influenced to partake in the selection process as students in the IFMT; the opinion of the servers and information on the number of students before and after the project implementation help to attest its efficiency. The goals of this case study are to improve the applicability of the 'Enchantment Project' and to set an example for federal institutes that have similar problems when it comes to obtaining new students.
In a college institution, one of the main goals is to fill the vacancies offered and answered the social responsability objetctives. Since 2009, the Federal Institute of Mato Grosso - Campus Pontes and Lacerda has held the 'Enchantment Project', an action developed with the students enrolled in the 9th grade of the elementary schools of the Municipality of Pontes and Lacerda, in order to encourage them to continue the studies in the secondary education integrated in the IFMT and thus, fulfill the offered vacancies and meet the social responsibility of the institution. Even though it has been carried out almost every year, there has not yet been a survey of its efficiency. Based on this diagnosis, this descriptive case study was carried out using a mixed data collection technique in the campus premises, in order to ascertain its efficiency as a strategy for attracting new students. The target public were the students enrolled in the years of 2017 and 2018 in the integrated high school courses of the morning and afternoon groups and the servers that worked on the "Enchantment" application in the years of 2016 and 2017; documentary research and participative observation of the researcher were also used as a method of data collection. The results showed that the 'Enchantment Project' has been efficient in attracting new students to integrated secondary education, since almost 80% of the students interviewed stated that they were influenced to partake in the selection process as students in the IFMT; the opinion of the servers and information on the number of students before and after the project implementation help to attest its efficiency. The goals of this case study are to improve the applicability of the 'Enchantment Project' and to set an example for federal institutes that have similar problems when it comes to obtaining new students.
Description
Keywords
Ensino médio integrado Educação IFMT-PLC Captação de alunos Projeto encantamento Integrated highschool Enchantment project Student enrolment IFMT-PLC education