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Advisor(s)
Abstract(s)
This research aims to understand the role that individuals’ perception about the feasibility of a social
venture plays on the decision to initiate a social project in Portugal and the extent to which individuals’
skills and abilities shape their perceptions. To attain this goal, a survey was undertaken among a sample
of individuals responsible for the creation of Portuguese social ventures. The results showed that the
perception of the feasibility of the social venture is closely related to individuals’ required skills/abilities
and the desirability of the initiative. Specifically, it seems critical that the social value produced by the
project will be fairly appreciated by the society and the target audience (donors, beneficiaries). For older
people and individuals with no previous entrepreneurial and managerial experience, institutional
support that increases external environment favorability is also considered important.
Description
Keywords
Social entrepreneurship Entrepreneurial process The feasibility of the social venture Portugal
Pedagogical Context
Citation
Bernardino, S., & Freitas Santos, J. (2018). Perception of Feasibility and Social New Ventures Success: an Exploratory Study. International Journal of Advances in Management, Economics and Entrepreneurship, 5 (6), 1-8.