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Committed to quality in physical activity programmes for elderly people – The customer results

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There has been a growing concern in conceiving physical activity (PA) programmes for elderly people since the evidence indicates that this type of health promotion interventions may reduce the deleterious effects of the aging process. In Portugal, the Public Administration is the sector that offers the largest supply of goods and services and as such, it is the sector that must devote most attention to Quality Some studies support the EFQM Excellence Model as an operational framework for Total Quality Management. Excellent Results with respect to Performance, Customers, People and Society are achieved through Leadership driving Policy and Strategy that is delivered through People, Partnerships and Resources, as well as Processes. Consequently, the EFQM Model might be used as a self-assessment instrument, to discern the strengths of the programmes, as well as areas in which improvement can be made. The purposes of this study were 1) to examine the existence of customers’ outcomes measurement in Portuguese PA programmes for elderly people, comparing it with programmes’ characteristics and 2) to analyse the associations between the different evaluated items. Data were collected by an on-line questionnaire sent to 26 Coordinators of PA Programmes. Descriptive statistics were used in order to characterize de PA programmes and the participants’ outcome measurement items. Statistical analysis was performed using Fisher’s Exact Test and Pearson’s Qui-square test. 57,7 % of the programmes recorded participants’ outcome measures at regular intervals. Most of them (73,3%; p 0.05) were free of charge programmes. Statistically significant associations were found between the following outcomes items: cardiorespiratory fitness, flexibility, muscular strength, coordination, balance and body composition. Portuguese PA programmes for elderly people showed a feeble attention on participants’ outcome measures, even though the measurement process represents one of the most important components of customer results from an exercise programme. Furthermore, there are significant differences between customers’ outcome measures chosen by each programme.

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Marques, A., Soares, P., Soares-Miranda, L., Clara-Santos, P., Moreira, C., Vale, S., Santos, R., & Carvalho, J. (2010, junho). Committed to Quality in Physical Activity Programmes for Elderly People – The Customer Results [Poster]. 15th annual congress of the European College of Sport Science, Turquia.

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