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Abstract(s)
O principal objetivo do presente estudo foi diagnosticar a implementação de modelos de
negócios sustentáveis do ponto de vista ambiental nas PMEs da Indústria Portuguesa de
Mobiliário e compreender como podem as empresas ajustar os seus modelos de negócios
para combaterem os desafios colocados pela economia circular, tendo em conta o tipo de
produtos que desenvolvem e manufaturam. Neste sentido, foi realizada uma revisão de
literatura para aprofundamento dos conceitos de Sustentabilidade Ambiental e Inovação
associados aos 5 Estágios de Mudança propostos por Nidumolu et al. (2009).
O facto da Indústria Portuguesa do Mobiliário ser uma das indústria mais relevantes
economicamente no tecido económico português e, paralelamente, uma indústria que tem
desafios ambientais consideráveis, despertou o interesse na sua análise e na procura de
soluções inovadoras, principalmente numa fase em que a sustentabilidade é cada vez mais
requirida pelos governos e pelos próprios consumidores, devido aos problemas que
advêm das aterações climáticas, da poluição e da desflorestação, entre outros.
O estudo realizado foi sustentado por um inquérito piloto complexo, testado numa
amostra de 16 empresas (dos 660 inquéritos enviados), pertencentes à Indústria
Portuguesa do Mobiliário. Os resultados demonstram que as empresas ainda estão numa
fase embrionária na abordagem da sustentabilidade ambiental e nas suas implicações no
seu modelo de negócios.
São 18,75% as empresas que já respeitam certificações ambientais de protocolo, o que
significa que a maior parte das empresas inquiridas ainda não ultrapassou o primeiro
Estágio de Mudança. Contudo, todas as empresas inquiridas adotam, pelo menos, uma
inovação na sua cadeia de valor. Não obstante, as empresas não estão preparadas para
alcançar o último Estágio de Mudança, uma vez que não recorrem a práticas inovadoras.
The main goal of this study was to assess the implementation of sustainable business models with a focus on environmental considerations within the context of SMEs in the Portuguese Furniture Industry. Furthermore, the aim is to comprehend how these enterprises can adapt their business models to effectively address the challenges introduced by the circular economy, considering the nature of the products they design and produce. To this end, a comprehensive literature review was conducted to delve into the fundamental concepts of Environmental Sustainability and Innovation, particularly in connection with the 5 Stages of Change framework proposed by Nidumolu et al. (2009). The Portuguese Furniture Industry's dual role as one of the most economically significant sectors and simultaneously has considerable environmental challenges has kindled a keen interest in its scrutiny and the pursuit of innovative remedies. This interest is particularly pronounced during a period when sustainability is in high demand, propelled by both governmental mandates and consumer expectations. The impetus for this shift in focus arises from the multifaceted issues stemming from climate change, pollution and deforestation, and other related concerns. The investigation was underpinned by an intricate pilot survey tested on 16 companies (of the 660 surveys sent) operating within the Portuguese Furniture Sector. The findings indicate that these companies are currently at an embryonic stage regarding the emphasis placed on environmental sustainability and its implications on their business models. A legal compliance rate of 18.75% is observed among companies, signifying that the predominant portion of the surveyed entities has not advanced beyond the initial Stage of Change. Nonetheless, the entirety of surveyed companies incorporates at least one innovation within their value chain. Nevertheless, companies exhibit a lack of readiness to attain the ultimate Stage of Change, as they do not engage in innovative practices.
The main goal of this study was to assess the implementation of sustainable business models with a focus on environmental considerations within the context of SMEs in the Portuguese Furniture Industry. Furthermore, the aim is to comprehend how these enterprises can adapt their business models to effectively address the challenges introduced by the circular economy, considering the nature of the products they design and produce. To this end, a comprehensive literature review was conducted to delve into the fundamental concepts of Environmental Sustainability and Innovation, particularly in connection with the 5 Stages of Change framework proposed by Nidumolu et al. (2009). The Portuguese Furniture Industry's dual role as one of the most economically significant sectors and simultaneously has considerable environmental challenges has kindled a keen interest in its scrutiny and the pursuit of innovative remedies. This interest is particularly pronounced during a period when sustainability is in high demand, propelled by both governmental mandates and consumer expectations. The impetus for this shift in focus arises from the multifaceted issues stemming from climate change, pollution and deforestation, and other related concerns. The investigation was underpinned by an intricate pilot survey tested on 16 companies (of the 660 surveys sent) operating within the Portuguese Furniture Sector. The findings indicate that these companies are currently at an embryonic stage regarding the emphasis placed on environmental sustainability and its implications on their business models. A legal compliance rate of 18.75% is observed among companies, signifying that the predominant portion of the surveyed entities has not advanced beyond the initial Stage of Change. Nonetheless, the entirety of surveyed companies incorporates at least one innovation within their value chain. Nevertheless, companies exhibit a lack of readiness to attain the ultimate Stage of Change, as they do not engage in innovative practices.
Description
Keywords
Sustentabilidade ambiental Inovação Modelo de negócios Indústria portuguesa do mobiliário 5 Estágios de mudança Environmental sustainability 5 Stages of Change Innovation Portuguese furniture sector Business model