A carregar...
Publicação
Impact of Social Responsibility Programmes in Stakeholder Satisfaction: An Empirical Study of Portuguese Managers’ Perceptions
| Nome: | Descrição: | Tamanho: | Formato: | |
|---|---|---|---|---|
| 43.21 KB | Adobe PDF |
Orientador(es)
Resumo(s)
This study investigates the relationship between social responsibility programmes of organizations and stakeholder
satisfaction. Based on stakeholder theory, an online survey was administered to managers of Portuguese
organizations with certified management systems. The findings suggest that stakeholder satisfaction is indeed
increased with a social responsibility programme, as suggested by Freeman’s stakeholder theory. The components
of social responsibility programmes that we discussed in this paper comprehend, among others, the “best
governance practices”, “best customers, suppliers and partners management practices” and “best social inclusion
and society support and relationship practices”, and do provide a balanced and continuously satisfaction to the
different sets of stakeholders as shown by our survey results.
Descrição
Investigação no âmbito do Projeto de Doutoramento(PhD), especialidade de Gestão Global, Estratégia e Desenvolvimento Empresarial (ISCTE-IUL - 2012, classificação de “Aprovado com Muito Bom”).
Palavras-chave
Social Responsibility Organizations, Stakeholder Theory Sustainable success
Contexto Educativo
Citação
Impact of Social Responsibility in Stakeholders Satisfaction
Editora
David Publishing