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Communicating (in) wine tourism: what are the paths for harmonising the sector and the Translation Process?

dc.contributor.authorPataco, Teresa
dc.contributor.authorGalanes Santos, Iolanda
dc.contributor.authorMoreira Silva, Manuel
dc.date.accessioned2023-03-02T08:31:22Z
dc.date.available2023-03-02T08:31:22Z
dc.date.issued2023
dc.description.abstractWine tourism is an emerging area of specialisation to which several areas of knowledge (marketing, economics, anthropology, viticulture, etc.) converge. Portugal’s wine culture has a long tradition and is internationally recognised, placing it at the forefront of economic, professional, and academic initiatives in this sector. Communication between specialists and between specialists and national and international wine tourists requires an international terminology that is, simultaneously, mindful of tradition and that favours inclusive, efficient, and competitive trade exchanges. 226 Our research aims to contribute to the terminological harmonisation of Portuguese wine tourism, even though no ISO/IPQ standards have been issued in this emerging transdisciplinary area. In this article, two comparable academic sub-corpora (10 theses) on wine tourism will be analysed. Their comparison was carried out with the Sketch Engine programme, which allows, in addition to corpus management, to extract terms, identify keywords and represent their conceptual organisation. Our methodological approach included the analysis of the results based on the 50 most relevant terms in each of the corpus. Ten case studies taken from the corpora emphasise the diversity of terminogenic patterns in each language, the influence of cultural factors in the specialised wine tourism terminology of both languages, and, lastly, the influence of the English language on Portuguese wine tourism terminology. These results should be considered in the proposal of harmonised terminologies and in the translation of specialised wine tourism discourse.pt_PT
dc.description.versioninfo:eu-repo/semantics/publishedVersionpt_PT
dc.identifier.doi10.14195/978-989-26-2430-3pt_PT
dc.identifier.isbn978-989-26-2429-7
dc.identifier.urihttp://hdl.handle.net/10400.22/22396
dc.language.isoengpt_PT
dc.publisherUniversidade de Coimbrapt_PT
dc.subjectTerminologypt_PT
dc.subjectCultural studiespt_PT
dc.subjectWine tourismpt_PT
dc.subjectStandardisationpt_PT
dc.subjectTranslationpt_PT
dc.titleCommunicating (in) wine tourism: what are the paths for harmonising the sector and the Translation Process?pt_PT
dc.typejournal article
dspace.entity.typePublication
oaire.citation.conferencePlaceCoimbrapt_PT
oaire.citation.endPage263pt_PT
oaire.citation.startPage225pt_PT
oaire.citation.titleOs Discursos do Turismo e os Desafios da sua Traduçãopt_PT
person.familyNameAzevedo Pataco
person.familyNameGalanes Santos
person.familyNameSilva
person.givenNameTeresa Alexandra
person.givenNameIolanda
person.givenNameManuel
person.identifier2295553
person.identifier.ciencia-id1F18-80BE-1AA8
person.identifier.ciencia-id7619-C207-CDB4
person.identifier.orcid0000-0003-2665-4435
person.identifier.orcid0000-0002-6149-6068
person.identifier.orcid0000-0002-5966-4229
person.identifier.ridHIZ-7212-2022
person.identifier.ridR-9753-2016
person.identifier.scopus-author-id55164705700
person.identifier.scopus-author-id56816874300
person.identifier.scopus-author-id7403410875
rcaap.rightsopenAccesspt_PT
rcaap.typearticlept_PT
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relation.isAuthorOfPublicationff837963-ec23-43fb-acdd-d0ac370ee295
relation.isAuthorOfPublication7fea1d68-a6fd-4f32-bd8a-fdc11630889f
relation.isAuthorOfPublication.latestForDiscoveryf7d71c63-3915-4aea-ad03-84cb83ce634a

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