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Publication
O desenvolvimento de indicadores de desempenho na gestão de recursos humanos e a elaboração de relatórios analíticos – relatório de estágio
| Name: | Description: | Size: | Format: | |
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| Motivos de confidencialidade | 868.67 KB | Adobe PDF |
Advisor(s)
Abstract(s)
O presente relatório de estágio foi desenvolvido na Bosch em Braga, tendo como objetivo abordar a importância da gestão estratégica do capital humano e a aplicação de People Analytics, destacando como o uso de dados e a construção de indicadores de desempenho tem transformado a gestão de recursos humanos em um processo mais analítico e alinhado com os objetivos organizacionais de uma empresa de cariz multinacional. A análise de dados aplicada à gestão de pessoas tem por função permitir construir tendências, com rigor, e, simultaneamente, a otimização de processos e, desta forma, sustentar a possível retenção e a motivação dos seus colaboradores.
O enquadramento teórico apresenta uma revisão de literatura sobre a gestão dos recursos humanos e o papel do People Analytics, tentando enquadrar o seu papel na integração de métricas nas vertentes descritivas, preditivas e prescritivas que auxiliam na tomada de decisões estratégicas.
A segunda parte contextualiza a Bosch, uma empresa multinacional tecnológica que valoriza o fator humano e aposta em processos de melhoria contínua. A descrição das atividades do estagiário, nas quais o autor recorreu a diferentes ferramentas como Power BI, SAP e Excel para criar dashboards (quadros de bordo) de forma a agilizar a análise de variáveis como o absentismo e a eficiência, por via da elaboração de relatórios que apoiam a gestão preditiva de talentos.
A Bosch Braga demonstra uma maturidade nos processos analíticos e estratégicos crescente ao combinar tecnologia e gestão de pessoas, criando uma cultura baseada em evidências e decisões orientadas por dados. O relatório conclui que o People Analytics não deve ser visto apenas como uma inovação tecnológica, mas como uma efetiva forma de mudança cultural, potenciada pela união entre as ferramentas tecnológicas, as considerações éticas e uma estratégia que podem e devem potencializar o valor do fator humano e a competitividade organizacional.
This internship report was developed at Bosch in Braga, aiming to address the importance of strategic human capital management and the application of People Analytics, highlighting how the use of data and the construction of performance indicators has transformed human resources management into a more analytical process aligned with the organizational objectives of a multinational company. Data analysis applied to people management serves to accurately identify trends and, at the same time, optimize processes, thereby supporting potential employee retention and motivation. The theoretical framework presents a literature review on human resource management and the role of People Analytics, attempting to frame its role in integrating metrics in descriptive, predictive, and prescriptive aspects that aid in strategic decision-making. The second part contextualizes Bosch, a multinational technology company that values the human factor and invests in continuous improvement processes. It describes the intern's activities, in which the author used various tools such as Power BI, SAP, and Excel to create dashboards in order to streamline the analysis of variables such as absenteeism and efficiency, through the preparation of reports that support predictive talent management. Bosch Braga demonstrates growing maturity in analytical and strategic processes by combining technology and people management, creating a culture based on evidence and data-driven decisions. The report concludes that People Analytics should not be seen merely as a technological innovation, but as an effective form of cultural change, enhanced by the combination of technological tools, ethical considerations, and a strategy that can and should maximize the value of the human factor and organizational competitiveness.
This internship report was developed at Bosch in Braga, aiming to address the importance of strategic human capital management and the application of People Analytics, highlighting how the use of data and the construction of performance indicators has transformed human resources management into a more analytical process aligned with the organizational objectives of a multinational company. Data analysis applied to people management serves to accurately identify trends and, at the same time, optimize processes, thereby supporting potential employee retention and motivation. The theoretical framework presents a literature review on human resource management and the role of People Analytics, attempting to frame its role in integrating metrics in descriptive, predictive, and prescriptive aspects that aid in strategic decision-making. The second part contextualizes Bosch, a multinational technology company that values the human factor and invests in continuous improvement processes. It describes the intern's activities, in which the author used various tools such as Power BI, SAP, and Excel to create dashboards in order to streamline the analysis of variables such as absenteeism and efficiency, through the preparation of reports that support predictive talent management. Bosch Braga demonstrates growing maturity in analytical and strategic processes by combining technology and people management, creating a culture based on evidence and data-driven decisions. The report concludes that People Analytics should not be seen merely as a technological innovation, but as an effective form of cultural change, enhanced by the combination of technological tools, ethical considerations, and a strategy that can and should maximize the value of the human factor and organizational competitiveness.
Description
Keywords
Análise de dados Bosch Braga Gestão de recursos humanos People Analytics Data analysis Human Resource Management People Analytics