Loading...
Publication
Projeto de turismo rural: proposta de alojamento e atividades rurais
| Name: | Description: | Size: | Format: | |
|---|---|---|---|---|
| 2.27 MB | Adobe PDF |
Authors
Advisor(s)
Abstract(s)
Pretende-se com este trabalho, desenvolver um projeto de Turismo Rural numa quinta situada no concelho de Vila Verde, distrito de Braga. Numa primeira fase, será abordada a importância do turismo a vários níveis, na área em referência. De seguida, ao longo da revisão de literatura, serão abordados temas como turismo rural e turismo de natureza.
Além da descrição da propriedade e demonstração do projeto arquitetónico, será enfocado o desenvolvimento sustentável do projeto. Será apresentado o desenvolvimento de produtos turísticos em espaço rural e proposta de parcerias com DMO’s regionais e locais, de acordo com o segmento da procura identificado para a região, com vista à promoção de uma política de desenvolvimento turístico sustentável local. Alguns exemplos de parcerias a apresentar incluem o Parque Nacional da Peneda-Gerês, em particular as Portas do Parque (Porta do Lindoso), os municípios de Vila Verde e Ponte da Barca, a ADERE-PG (Associação de Desenvolvimento das Regiões do Parque Nacional da Peneda-Gerês), entre outros. Foi implementada uma metodologia qualitativa, através da realização de entrevistas, dirigidas a entidades gestoras e parceiros na gestão do destino, com vista à identificação dos recursos turísticos mais valorizados e estratégias a implementar, na perspetiva de concretização das parcerias para proposta de atividades.
Foi realizada a descrição da propriedade, apresentado o projeto arquitetónico dos chalés e da quinta, o Plano de Negócios, a descrição detalhada do projeto, e, por último, o Plano Financeiro do projeto, a estimativa de volume de negócios, e a Demonstração de Resultados.
This work intends to develop a Rural Tourism project, based on sustainability, in a farm located in Vila Verde Region, in Braga. In a first phase, will be addressed the importance of multi-level tourism of the area. Then, throughout the literature review, will be presented topics such as rural tourism and nature tourism. In addition to the description of the property in question, will be demonstrated the architectural project, focused on its sustainable development, and tourism products proposal for rural areas, considering partnerships with regional and local DMOs. The main purpose is the development of tourism products, according to the demand segment identified for the region, with a view to promoting a sustainable tourism development policy. Examples of partnerships to include, consider the Peneda-Gerês National Park, in particular the interpretative “Doors of the Park” (Porta do Lindoso), the municipalities of Vila Verde and Ponte da Barca, the ADERE-PG (Association of Development of the Park Regions). A qualitative methodology was implemented, through interviews, directed to managing entities and partners in the management of the destination, with a resources and strategies to be implemented, concerning the implementation of the partnerships for the activity’s proposal. The project developed the description of the property, presented the architectural design of the chalets and the farm, the business plan, the detailed description of the project, and finally, the financial plan of the project, the turnover estimate, and the Income statement.
This work intends to develop a Rural Tourism project, based on sustainability, in a farm located in Vila Verde Region, in Braga. In a first phase, will be addressed the importance of multi-level tourism of the area. Then, throughout the literature review, will be presented topics such as rural tourism and nature tourism. In addition to the description of the property in question, will be demonstrated the architectural project, focused on its sustainable development, and tourism products proposal for rural areas, considering partnerships with regional and local DMOs. The main purpose is the development of tourism products, according to the demand segment identified for the region, with a view to promoting a sustainable tourism development policy. Examples of partnerships to include, consider the Peneda-Gerês National Park, in particular the interpretative “Doors of the Park” (Porta do Lindoso), the municipalities of Vila Verde and Ponte da Barca, the ADERE-PG (Association of Development of the Park Regions). A qualitative methodology was implemented, through interviews, directed to managing entities and partners in the management of the destination, with a resources and strategies to be implemented, concerning the implementation of the partnerships for the activity’s proposal. The project developed the description of the property, presented the architectural design of the chalets and the farm, the business plan, the detailed description of the project, and finally, the financial plan of the project, the turnover estimate, and the Income statement.
Description
Trabalho de projeto
Keywords
Turismo rural Turismo de natureza Projeto Pacotes turísticos PNPG Rural tourism Nature tourism Project Tourism packages