ESHT - Departamento de Turismo e Lazer
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Browsing ESHT - Departamento de Turismo e Lazer by Subject "Affective image"
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- Film induced tourism and destination imagePublication . Liberato, Pedro; Sousa, Bruno Barbosa; Brito, Miguel; Liberato, DáliaThe purpose of this study is to understand how film tourism and the image of the destination, impact host communities in Portugal. In The purpose of this study is to understand how film tourism and the image of the destination, impact host communities in Portugal. In addition, three specific objectives were defined: to evaluate the attractiveness of Portugal as a cinematographic destination using cognitive image and to evaluate the affective image of the host community because of the impacts of film tourism.addition, three specific objectives were defined: to evaluate the attractiveness of Portugal as a cinematographic destination using cognitive image and to evaluate the affective image of the host community because of the impacts of film tourism.