ISCAP - Instituto Superior de Contabilidade e Administração do Porto
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O ISCAP é uma escola de ensino superior politécnico que tem por missão específica a formação, a investigação, a criação e difusão da cultura e do saber e a prestação de serviços na área das ciências empresariais.
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- Estudos Culturais – Estudos Inter-Multi-Trans-Pan-Anti-In-DisciplinaresPublication . Sarmento, Clara; Diniz, Bruna SaadéEstudos Culturais: Estudos Inter-Multi-Trans-Pan-Anti-In-Disciplinares explora as diversas vertentes dos Estudos Culturais à luz da interdisciplinaridade, numa afirmação da constante irreverência, pertinência e vitalidade da área. Pensar e praticar os Estudos Culturais enquanto área inter-, multi, trans- e pan- disciplinar não significa trilhar um caminho vago e indefinido, numa anti-/in-disciplina aleatória, árida, alheada dos contextos que condicionam a academia contemporânea. Bem pelo contrário, os ensaios coligidos neste volume desafiam as fronteiras disciplinares que mais não fazem do que perpetuar as hierarquias do poder e reproduzir os discursos ideologicamente orientados sobre a vulnerabilidade das Ciências Sociais e Humanas. Essas fronteiras disciplinares anacrónicas contaminam a capacidade de intervenção intelectual, política e social dos Estudos Culturais. Por essa razão, a intervenção anti- e in-disciplinar dos Estudos Culturais torna-se ela própria num projeto académico orientado para a defesa de uma academia contemporânea e inclusiva, ciente das mudanças exigidas pela decolonização, pelos feminismos, por todas as identidades situadas algures no espectro inter-, multi-, trans- e pan-. Nesse sentido, os Estudos Culturais discutidos ao longo destas páginas são inter-, multi-, trans- e pan- disciplinares para se poderem anti- encerrar face aos confinamentos intelectuais e in-disciplinar face aos poderes hegemónicos, honrando o legado dos Estudos Culturais do Centre for Contemporary Cultural Studies de Birmingham e de Stuart Hall. Porque: [Cultural studies] does have some stake in the choices it makes. It does matter whether cultural studies is this or that. It can’t be just any old thing which chooses to march under a particular banner. It is a serious enterprise, or project, and that is inscribed in what is sometimes called the ‘political’ aspect of cultural studies. Not that there’s one politics already inscribed in it. But there is something at stake in cultural studies, in a way that I think, and hope, is not exactly true of many other very important intellectual and critical practices. Here one registers the tension between a refusal to close the field, to police it and, at the same time, a determination to stake out some positions within it and argue for them. Stuart Hall, “Cultural Studies and its Theoretical Legacies”, 1992. Os capítulos aqui compilados provêm de uma seleção dos trabalhos apresentados ao III Congresso da RNEC – Rede Nacional em Estudos Culturais, organizado pelo Centro de Estudos Interculturais (CEI) do Politécnico do Porto, nos dias 11 e 12 de julho de 2024, no ISCAP – Instituto Superior de Contabilidade e Administração do Porto. A Rede Nacional em Estudos Culturais representa uma comunidade de centros de investigação, instituições de ensino superior, licenciaturas, mestrados, doutoramentos e pós-graduações que tem vindo a expandir-se de forma assinalável ao longo dos últimos anos em Portugal. O seu III Congresso promoveu, uma vez mais, o reconhecimento desta comunidade construída em torno dos Estudos Culturais e potenciou diálogos articulados e densos por parte de académicos, investigadores e instituições nacionais e...
- Social Networks and Digital Influencers in the Online Purchasing Decision ProcessPublication . Angélico Gonçalves, Maria José; Adriana José de Oliveira; Abreu, António; Mesquita, AnabelaThe growth in the use of social networks has been evident, reaching 3.8 billion users in 2020, representing 49% of the world’s population (https://wearesocial.com/uk/blog/2020 /01/digital-2020-3-8-billion-people-use-social-media (accessed on 19 September 2024)) [1]. This scenario has driven the emergence of new digital platforms, revolutionized the way we communicate [2], and given popularity to social networks, which have come to be defined as groups of actors (people, institutions, or groups). Users began to create social connections, exchange information, and communicate more directly and interactively, providing a favorable environment for publicizing products and establishing effective communication between consumers and brands, specifically through digital influencers [3]. Digital influencers have come to be defined as individuals with an online audience who can influence the behaviors, opinions, and values of others through the digital content they produce [4]. Several studies were carried out with the aim of studying the role of digital influencers in consumer behavior, particularly based on contexts such as tourism, the decision-making process, and e-commerce, or even seeking to study the perception of risk associated with recommendations made by digital influencers [5–8]. In this relationship between decision making and digital influencers, consumers use digital influencers as a reference for making...
- The right to work-life balance in Portuguese cooperatives. A legal and empirical analysisPublication . Meira, Deolinda; Castro, Conceição; Antunes, SofiaThis paper aims to assess whether cooperatives are the ideal setting for promoting the work-life balance, a right whose protection has been built in close connection with the promotion of gender equality. To this end, we intend to answer the following questions: (i) What are the main dimensions of the right to work-life balance, and what is the relevance of protecting this right to promote gender equality? (ii) To what extent can the legal regime of cooperatives promote the right to work-life balance and, consequently, gender equality? (iii) What are the main facilitators and obstacles to work-life balance in cooperatives from the perspective of women and men? From a methodological point of view, our study is based on a review of the literature, legislation, and an empirical study. The empirical analysis was based on the results of a questionnaire survey, which yielded 414 valid responses from employees of SEEs, including 62 from cooperatives. The statistical methods followed were descriptive statistics, non-parametric tests and post-hoc tests. The findings shed light on the specific challenges faced by employees in cooperatives regarding work-life balance and highlight the importance of open and supportive communication channels within the workplace and flexibility in time management. The results also suggest that cooperatives, according to the perception of employees, are the ones that promote more facilitators and that their organisational culture and climate are favourable to fostering a healthy work-life balance. The observed outcomes can be primarily attributed to the democratic and participatory management inherent in cooperative structures.