Browsing by Author "Silva, Creudinei da"
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- Aplicando inteligência nos dados do Sage 50C™ através do Power BI™Publication . Silva, Creudinei da; Silva, Luís António da Silva; Azevedo, Ana Isabel Rojão Lourenço deThe culture focused on the use of data in the business environment has grown year after year, either because of the substantial increase in data generated through the various equipment and mobile devices, or because of the growing level of demand required by the market, which consequently demands greater precision of companies in getting to know their customers better and better and this consequently increases the competitiveness among the companies. Thus, we have large companies with their high investments in technologies and their growing commitment to developing new solutions that allow them to collect, process and use the largest possible volume of data, as they have already understood the importance of data in their routine. Proof of this, is that a large part of their decisions are making based on this data, which consequently reflects on their results. On the other hand, we have micro, small and medium-sized companies (SMEs) which, despite playing a fundamental role in the countries economy, generating wealth and employing a large proportion of active professionals, have still not been able to extract the best from their own data. It is in this scenario that this work is inserted, as a dedicated solution was developed to analyze the data generated by SMEs in Portugal, focusing on the sales departments of these companies. To develop this work, the Design Science Research (DSR) methodology and its activities were applied, which resulted in the development of an artifact, a term used in DSR, but in this work we will consider it as a "solution", capable of analyzing large volumes of data and provide insights that can serve as a basis for these companies when decision making. To reach this result, it was necessary to conduct interviews with specialists working in the sales area, who indicated the main information needed to assess sales performance in a company. Based on the answers obtained, a solution was developed that has several dashboards and after this development, it underwent an expert evaluation, who evaluated it in a positive way, recognizing that the developed solution will support managers in decision-making.