ESHT - DSIM - Pósteres, resumos em eventos científicos
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Browsing ESHT - DSIM - Pósteres, resumos em eventos científicos by Author "Carrança, Paulo"
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- Monitoring of outdoor tourism demand. North of PortugalPublication . Martins, Oliva M. D.; Nunes, Alcina; Ferreira, Fernanda A.; Veloso, Cláudia M.; Santos, Sónia; Correia, Alexandra I.; Fonseca, Manuel José; Silva, Goretti; Rachão, Susana; Vieira, Elvira Pacheco; Carrança, Paulo; Fernandes, Paula OdeteThe Herfindahl-Hirschman Index (HHI) was used in order to understand the tourism competitiveness of the different sub-regions that make up the North Region of Portugal. This index is a measure which helps to analyse market concentration and at the same time determines the competitiveness of the market.
- Outdoor tourism demand segmentation: a case study from North of PortugalPublication . Scalabrini, Elaine; Correia, Alexandra Lopes; Nunes, Alcina; Miranda, Cláudia; Vieira, Elvira; Ferreira, Fernanda A.; Silva, Goretti; Fonseca, Manuel; Carrança, Paulo; Santos, Sónia; Fernandes, Paula OdeteOutdoor tourism has been practised substantially in the last few years, particularly in the pandemic period when outdoor activities increased considerably (Silva et al., 2021). Outdoor tourism can be understood as the practise of outdoor activities (Ferreira et al., 2021) classified as hard or soft (Tsaur et al., 2020; UNWTO, 2014). These activities often take place in nature, protected areas, urban parks, and rural areas (Derek et al., 2019). Furthermore, outdoor tourism is considered one of the fastest-growing subcomponents of tourism and a trend in line with the principles of sustainability and environmental awareness (Valizadeh & Khoorani, 2020). Demand for outdoor activities encourages innovation, especially during uncertainty. Indeed, practitioners of outdoor activities seek health and have shown a growing interest in different activities and have adopted new behaviours, creating an opportunity for organisations to innovate (Hansen et al., 2019).