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Authors
Abstract(s)
Os museus ocupam uma importante posição no seio de uma comunidade
prestando um serviço fundamental ao conhecimento, contribuindo como
instrumentos essenciais na educação e cultura. Os museus de hoje não são locais
perecidos, têm dinâmicas, geradas pelos eventos, exposições e comunicações
públicas.
O avanço tecnológico e em concreto a democratização do acesso à internet,
definiram novas formas de comunicação e interação entre as pessoas e as
instituições. A internet potência o acesso aos Museus de forma mais ampla,
sendo ela muitas vezes a porta de entrada. O Museu Nacional Soares dos Reis
tem cerca de 90 mil visitas por ano (gráfico n.º 4 em apêndice), realçando a
internet como o meio de informação mais utilizado em termos de consulta.
O Projeto “Museum Web Exhibition” tem como objetivo, dar resposta a uma
necessidade do Museu Nacional Soares dos Reis (MNSR), transversal a outros
Museus e Galerias de Arte, - O que fazer com os registos produzidos numa
exposição? - Como perdurar no tempo essa exposição? - De que forma os
divulgar? São questões concretas tidas pelo Museu, tornando-se mais relevantes
conforme o grau de importância da exposição.
O objeto de estudo deste Projeto é a exposição de João Allen – colecionar o
mundo, realizada no MNSR em 2018. Através da experiência cultural interativa,
o autor pretende, recriar a exposição num micro website, disponibilizando-a ao
visitante de uma forma intuitiva e apelativa, com base na recolha de dados e
elementos científicos sobre o tema da exposição. Contextualizando os dados
recolhidos numa página web estruturada, de livre acesso, proporcionando a
continuidade da exposição, dos assuntos e peças expostos, disseminando
ativamente o conhecimento cultural de forma globalizada.
Em Portugal, pelas pesquisas realizadas a diversos Museus e Galerias de
Arte, verifica-se que algumas Instituições tentam reproduzir as exposições
através de galerias de fotografias, que não passam disso mesmo. Neste âmbito,
este Projeto poderá, assim, ser considerado pioneiro em Portugal, coadjuvando
os Museus na necessidade de adaptarem o seu plano comunicacional de
exposição a novas realidades.
Museums occupy an important position within a community providing a fundamental service to knowledge, contributing as essential instruments in education and culture. Today's museums are not perished places, they have dynamics generated by events, exhibitions and public communications. The technological advance and specifically the democratization of internet access have defined new forms of communication and interaction between people and institutions. The internet improves access to museums more broadly, being often the gateway. The Soares dos Reis National Museum has about 90.000 visits a year (graph n.º 4 in apendix), highlighting the internet as the most used information in terms of consultation. The Project "Museum Web Exhibition" aims to respond to a need of the Museu Nacional Soares dos Reis (MNSR), transversal to other Museums and Art Galleries, - What to do with the produced records in an exhibition? - How to last in time this exhibition? – How to spread them? These are concrete issues taken by the Museum, becoming more relevant according to the importance of the exhibition. The study object of this Project is the exhibition of João Allen – colecionar o mundo, held at MNSR in 2018. Through the interactive cultural experience, the author intends, to recreate the exhibition on a micro website, making it available to the visitor in an intuitive and appealing way, based on the collection of data and scientific elements about the theme of the exhibition. Contextualizing the data collected in a structure web page, with free access, providing the continuity of the exhibition, its subjects and the exposed pieces, actively disseminating cultural knowledge in a globalized way. In Portugal, by the research carried out on several Museums and Art Galleries, it is verified that some institutions try to reproduce the exhibitions through photo galleries, which are just that. In this context, this Project can be considered as pioneer in Portugal, assisting Museums in the need to adapt their communication plan of exposure to new realities.
Museums occupy an important position within a community providing a fundamental service to knowledge, contributing as essential instruments in education and culture. Today's museums are not perished places, they have dynamics generated by events, exhibitions and public communications. The technological advance and specifically the democratization of internet access have defined new forms of communication and interaction between people and institutions. The internet improves access to museums more broadly, being often the gateway. The Soares dos Reis National Museum has about 90.000 visits a year (graph n.º 4 in apendix), highlighting the internet as the most used information in terms of consultation. The Project "Museum Web Exhibition" aims to respond to a need of the Museu Nacional Soares dos Reis (MNSR), transversal to other Museums and Art Galleries, - What to do with the produced records in an exhibition? - How to last in time this exhibition? – How to spread them? These are concrete issues taken by the Museum, becoming more relevant according to the importance of the exhibition. The study object of this Project is the exhibition of João Allen – colecionar o mundo, held at MNSR in 2018. Through the interactive cultural experience, the author intends, to recreate the exhibition on a micro website, making it available to the visitor in an intuitive and appealing way, based on the collection of data and scientific elements about the theme of the exhibition. Contextualizing the data collected in a structure web page, with free access, providing the continuity of the exhibition, its subjects and the exposed pieces, actively disseminating cultural knowledge in a globalized way. In Portugal, by the research carried out on several Museums and Art Galleries, it is verified that some institutions try to reproduce the exhibitions through photo galleries, which are just that. In this context, this Project can be considered as pioneer in Portugal, assisting Museums in the need to adapt their communication plan of exposure to new realities.
Description
Keywords
Museu João Allen Exposição Online Internet Virtual Digital Museum Online Exhibition Internet Virtual
Citation
Publisher
Instituto Politécnico do Porto. Escola Superior de Educação