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Advisor(s)
Abstract(s)
Digital platforms are now an indispensable tool for the vast majority of the working population,
the same is true for higher education teachers and researchers. In fact, they currently use
a variety of digital platforms with the aim of resorting to repositories and platforms that can
go further, offering features that allow peer collaboration and enhance digital communication
and its presence and its institutions in the virtual world. The proposed communication focuses
on a study aimed at characterizing the presence of the Porto Politécnico faculty on some of
these platforms (Linkedin, Research Gate, Academic, Academic and Mendeley), taking into
account the differences between them, which required the use of different search criteria. This
communication presents itself as original in that it intends to make known how the teachers
and researchers of P. Porto use these platforms. It was found that of the P.Porto universe, only
researchers and teachers of 3 schools have a more marked presence in these platforms, so the
present study allows the different schools of P. Porto to better manage and increase the presence
and visibility of their teachers and researchers in these platforms, creating policies that
stimulate their use and, thus, enhancing the dissemination of the research they develop as well
as the image of the organization, through the improvement of the communication and digital
marketing aspects.
Description
Keywords
Altmetrics Informational behavior Digital communication Digital platforms