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Processes of outsourcing optimization and estimation of foreign demand in the footwear industry

2021Master thesis Embargoed access
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datacite.subject.fosMetodos de Apoiopt_PT
datacite.subject.fosDecisão Empresarialpt_PT
dc.contributor.advisorSilva, Eliana Oliveira da Costa e
dc.contributor.advisorSousa, Sandra Isabel Portas de
dc.contributor.advisorBraga, Vítor Lélio da Silva
dc.contributor.authorFrancisco, Raquel Marta da Cunha
dc.date.accessioned2022-01-11T16:30:21Z
dc.date.embargo2026
dc.date.issued2021
dc.date.submitted2021
dc.description.abstractO aumento das exportações é um dos aspectos mais importantes para a recuperação da crise económica e Financeira de um país. No entanto, com um mercado internacional cada vez mais exigente e com o aumento do comércio internacional, para garantirem o seu sucesso as empresas têm de ter uma capacidade competitiva. Portugal tem uma industria de calçado de alta qualidade. Para além de ser uma indústria tradicional, o calçado em Portugal _e fortemente vocacionado para o mercado externo. Neste sentido, a análise da sua competitividade passa por um conjunto de factores tais como, responder a questões como a procura e a capacidade de produção, antecipando assim a tendência do mercado…pt_PT
dc.description.abstractThe increased of exports is one of the most important aspects of a country's recovery from of economic and nancial crisis. However, with an increasingly demanding international market and with the increase of international trade, to ensure their success the companies must have a competitive capacity. Portugal has a high quality footwear industry. In addition to being a traditional industry, the footwear sector in Portugal is strongly oriented towards the foreign market. In this sense, the analysis of its competitiveness involves a set of factors and answering questions such as demand and production capacity, thus anticipating the market trend. In this study, data from a company that manufactures shoes 100% for export is used. Over the years, this Portuguese company has seen a sharp increase in demand from foreign markets. As a way to increase its production capacity and respond to market demand, this company uses outsourcing. In this context, in the rst part of this dissertation a, a mathematical model was formulated that intends to assist the production manager in the allocation the orders to internal or external production with the aim of minimizing the total cost of production. The results point to a reduction in the percentage of pairs produced using outsourcing. Subsequently, the factors which in uence the demand for footwear are examine, and the analysis of its seasonal trend is conducted. From a 42-month sample, two were presented, one in export value and the other in number of exported pairs. We conclude that the company has characteristics, such as, productivity, number of workers and equity, that in uence the demand for footwear. Furthermore, it was con rmed that sales follow a seasonal pattern over time.pt_PT
dc.identifier.tid202899713pt_PT
dc.identifier.urihttp://hdl.handle.net/10400.22/19403
dc.language.isoengpt_PT
dc.subjectOutsourcingpt_PT
dc.subjectIndústria do Calçadopt_PT
dc.subjectOtimizaçãopt_PT
dc.subjectSazonalidadept_PT
dc.subjectProcurapt_PT
dc.titleProcesses of outsourcing optimization and estimation of foreign demand in the footwear industrypt_PT
dc.typemaster thesis
dspace.entity.typePublication
rcaap.rightsembargoedAccesspt_PT
rcaap.typemasterThesispt_PT
thesis.degree.nameMestrado em Métodos de Apoio à Decisão Empresarialpt_PT

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