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Advisor(s)
Abstract(s)
Organisations are, increasingly, facing an environment characterized by increasing global
competition, changing market’s demands and high-velocity technical changes. The business
landscape has been progressively changing to keep innovating and it's not just about technological
advances. In this context, innovating is not an option, but an imperative of competitiveness. The
profitability of an organisation and even their survival depend to a large extent on its capacity for
innovation (Ellis et al., 2023; Jiménez-Jiménez & Sanz-Valle, 2008; Krammer, 2021; Yusof et al.,
2023) The innovation process involves highly knowledge-intensive activities driven by collaboration,
creativity, and individual commitment related to the achievement and maintenance of competitive
advantage and performance (Jiménez-Jiménez & Sanz-Valle, 2008; Wikhamn et al., 2022).
Innovation is a collective result of creative efforts of individuals through organisational policies in
which employees’ creativity can be encouraged and facilitators of the implementation of innovative
ideas in organisation (Chen & Huang, 2009; Ellis et al., 2023; Krammer, 2021).
Description
Keywords
Innovation Human resources management Creativity