Publication
Motivations for using CF: a study among portuguese entrepreneurs
| dc.contributor.author | Bernardino, Susana | |
| dc.contributor.author | Freitas, J. R. | |
| dc.contributor.author | Silva, Rita | |
| dc.date.accessioned | 2021-10-04T13:32:51Z | |
| dc.date.available | 2021-10-04T13:32:51Z | |
| dc.date.issued | 2021-09-23 | |
| dc.description.abstract | The research aims to identify the motivations for using crowdfunding (CF) as it becomes a significant way of funding new ventures. The study adopts a quantitative approach, based on an online survey sent to the entrepreneurs who have used the largest and oldest Portuguese CF platform (PPL) for funding. The data were analysed in relation to frequency and use of platforms, typology of projects, level of success and satisfaction with the campaigns, and the motivations for using CF. The results indicate that the main motivations that lead promoters to use CF are the lack of financial resources to launch/develop the venture, the possibility of increasing the project's visibility online and the easy access to funding with less bureaucracy. The study provides insight to platform managers to better promote the advantages of using CF among potential entrepreneurs according to its main motivations. At the same time, the findings offer knowledge that could help interested entrepreneurs avoid costly mistakes. Further, the research reveals that developing a CF campaign is not an easy task as it demands a considerable investment in time and resources to be successful. The analysis of the motivations and satisfaction of entrepreneurs regarding CF allows for recommendations into the contributory or inhibiting factors of CF. On the positive side of the balance are the online visibility of the project (through social media) and the low bureaucracy to get the money. On the negative side, the investment in time and resources needed to perform the campaign. | pt_PT |
| dc.description.version | info:eu-repo/semantics/publishedVersion | pt_PT |
| dc.identifier.citation | Bernardino, S., Freitas Santos, J. & Silva, R. (2021). Motivations for using CF: A study among portuguese entrepreneurs. 14th Annual Conference of the EuroMed Academy of Business- “Contemporary Business Concepts and Strategies in the new Era”, Virtual, 22-23 September, 2021, ISBN: 978-9963-711-90-1, 87-99; | pt_PT |
| dc.identifier.issn | 978-9963-711-90-1, 87-99 | |
| dc.identifier.uri | http://hdl.handle.net/10400.22/18650 | |
| dc.language.iso | eng | pt_PT |
| dc.peerreviewed | yes | pt_PT |
| dc.relation | FCT - Fundação para a Ciência e Tecnologia, under the project UIDB/05422/2020" | pt_PT |
| dc.subject | Entrepreneurship | pt_PT |
| dc.subject | Crowdfunding | pt_PT |
| dc.subject | Motivations | pt_PT |
| dc.subject | PPL Platform | pt_PT |
| dc.title | Motivations for using CF: a study among portuguese entrepreneurs | pt_PT |
| dc.type | conference object | |
| dspace.entity.type | Publication | |
| oaire.citation.endPage | 99 | pt_PT |
| oaire.citation.startPage | 87 | pt_PT |
| person.familyName | Bernardino | |
| person.familyName | Freitas | |
| person.givenName | Susana | |
| person.givenName | J. R. | |
| person.identifier.ciencia-id | A21F-D545-8D9E | |
| person.identifier.ciencia-id | 991E-674E-2605 | |
| person.identifier.orcid | 0000-0002-1639-3553 | |
| person.identifier.orcid | 0000-0002-5179-3368 | |
| rcaap.rights | openAccess | pt_PT |
| rcaap.type | conferenceObject | pt_PT |
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