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Abstract(s)
A sustentabilidade empresarial é uma estratégia que passa pela integração dos objetivos do
desenvolvimento sustentável como nomeadamente a integridade social, a eficiência económica e o
desempenho ambiental nas práticas operacionais das organizações, sendo essas três dimensões
assumidas como definição de desempenho sustentável. Na era da globalização e da crescente
competição, o intuito das organizações deve ser o de crescer e atuar de maneira consciente, adotando
práticas que reduzam impactos negativos, desde as operações internas até ao produto final. Desta
forma, praticar a sustentabilidade empresarial, atingindo metas económicas, sociais e ambientais, é
crucial para criar uma imagem positiva da empresa perante os consumidores e, em última análise,
desenvolver vantagens competitivas. Para tal, as empresas utilizam os seus recursos da forma mais
otimizada possível, existindo cada vez mais uma maior preocupação com o conhecimento e com o que
ele pode trazer para as mesmas. O Capital Intelectual (CI) tornou-se um dos recursos mais valiosos de
uma empresa, possibilitando o desenvolvimento sustentável desta. A integração do Capital Intelectual
com as preocupações ambientais é denominado por Capital Intelectual Sustentável (CIS). Assim, este
estudo tem como objetivos avaliar a perceção dos diferentes stakeholders de uma pequena e média
empresa industrial de calçado ortopédico relativamente ao conceito de Capital Intelectual Sustentável
e compreender o efeito do Capital Intelectual Sustentável no desempenho sustentável dessa mesma
organização.
Nesta dissertação foi adotado o método de Estudo de Caso aplicado a uma empresa industrial,
utilizando uma abordagem qualitativa. Os dados foram recolhidos através de entrevistas
semiestruturadas, documentos e observação direta. Os dados foram, posteriormente, categorizados e
analisados.
Os resultados sugerem que os atores internos não tinham perceção do conceito de CIS e que há um
efeito positivo do CIS, ao nível das suas diferentes dimensões, no desempenho sustentável de uma
organização. Por fim, o presente estudo contribui para o desenvolvimento da investigação em CIS e a
sustentabilidade/ desempenho sustentável, permitindo relacionar duas áreas diferentes, mas
complementares do conhecimento, preenchendo assim uma lacuna na literatura sobre capital
intelectual. Numa perspetiva orientada para a gestão, contribui para uma maior perceção e tomada de
consciência dos gestores relativamente a conceitos que as empresas adotam, mesmo que
implicitamente.
Corporate sustainability is a strategy that involves the integration of sustainable development objectives such as social integrity, economic efficiency and environmental performance in the in organization´s operational practices. These three dimensions are considered for the definition of sustainable performance. In a globalization Era with growing competition, organisations must have the purpose of growing and acting in a conscious manner, by adopting practices that reduce negative impacts from internal operations to the final product. Thus, practicing corporate sustainability, achieving economic, social and environmental goals is crucial to create a positive image of the company to consumers and, ultimately, to develop competitive advantages. To do so, organisations try to use their resources in the most efficient way, increasingly concerned with knowledge and what it can bring to them. Intellectual Capital (IC) has become one of the most valuable resources of a company, enabling its sustainable development. The integration of Intellectual Capital with environmental concerns is called Sustainable Intellectual Capital (SIC). Thus, this study aims to assess the perception of different stakeholders of a small and medium orthopedic footwear industrial organisation regarding the concept of Sustainable Intellectual Capital and also to understand the effect of Sustainable Intellectual Capital on the sustainable performance of this organization. In this dissertation, the Case Study method applied to an industrial organisation was adopted, through means of a qualitative approach. Data were collected through semi-structured interviews, documents and direct observation. Data were later categorised and analysed. The results suggest that internal stakeholders had no perception of the GIC concept and that there is a positive effect of GIC, at the level of its different dimensions, on the sustainable performance of an organization. Finally, this study contributes to the development of research on GIC and sustainability / sustainable performance, allowing to relate two different but complementary areas of knowledge, thus filling a gap in the literature on intellectual capital. From a management-oriented perspective, it contributes to managers' perception and awareness of concepts that companies adopt, even if implicitly.
Corporate sustainability is a strategy that involves the integration of sustainable development objectives such as social integrity, economic efficiency and environmental performance in the in organization´s operational practices. These three dimensions are considered for the definition of sustainable performance. In a globalization Era with growing competition, organisations must have the purpose of growing and acting in a conscious manner, by adopting practices that reduce negative impacts from internal operations to the final product. Thus, practicing corporate sustainability, achieving economic, social and environmental goals is crucial to create a positive image of the company to consumers and, ultimately, to develop competitive advantages. To do so, organisations try to use their resources in the most efficient way, increasingly concerned with knowledge and what it can bring to them. Intellectual Capital (IC) has become one of the most valuable resources of a company, enabling its sustainable development. The integration of Intellectual Capital with environmental concerns is called Sustainable Intellectual Capital (SIC). Thus, this study aims to assess the perception of different stakeholders of a small and medium orthopedic footwear industrial organisation regarding the concept of Sustainable Intellectual Capital and also to understand the effect of Sustainable Intellectual Capital on the sustainable performance of this organization. In this dissertation, the Case Study method applied to an industrial organisation was adopted, through means of a qualitative approach. Data were collected through semi-structured interviews, documents and direct observation. Data were later categorised and analysed. The results suggest that internal stakeholders had no perception of the GIC concept and that there is a positive effect of GIC, at the level of its different dimensions, on the sustainable performance of an organization. Finally, this study contributes to the development of research on GIC and sustainability / sustainable performance, allowing to relate two different but complementary areas of knowledge, thus filling a gap in the literature on intellectual capital. From a management-oriented perspective, it contributes to managers' perception and awareness of concepts that companies adopt, even if implicitly.
Description
Keywords
Capital intelectual Sustentabilidade Capital intelectual sustentável Desempenho sustentável Estudo de caso Intellectual capital (IC) Case study Sustainability Green intellectual capital (GIC) Sustainable performance