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Advisor(s)
Abstract(s)
This paper assesses the relationship between open innovation and competitive advantage
and the mediating effect of organizational strategy. Using a quantitative methodological approach
with survey data from 251 Portuguese hotel executive directors’ small and medium-sized enterprises
(SMEs), this research adopted a quantitative methodological approach, thereby conducting an
exploratory and transversal study. Findings show that (1) open innovation influences organizational
strategy and (2) organizational strategy enhances competitive advantage. Moreover, the results
also highlight that (3) organizational strategy has a mediating effect between open innovation and
competitive advantage. The paper provides relevant insights that will lead the firms’ top managers to
design and implement strategies and define effective government policies, programs, and incentives
to support the development of the firms’ open innovation model in the hospitality sector considering
the new smart society and smart cities growing environment.
Description
Keywords
Open innovation Competitive advantage Organizational strategy Hospitality sector Structural equations model
Citation
Publisher
MDPI